Identity: Your Passport to Success | Recommended Reading from

  Identity: Your Passport to Success

It cannot be easy to find a novel way to write yet another book on self-branding of the individual, but I find that Stedman Graham has found his unique approaches and messages on ways to develop the success to be found in each of us.

With a foreword by John Maxwell and an afterword by Stephen Covey, one has reason to believe that the content between the two has substance and Graham hits the mark.

Using his Nine-Step Success Process, Graham uses interesting and believable examples of his own life on he addressed stereotype cause and effect situations. He offers discussion and reason for thought on how we develop values as the base and center of our identity, as we feel it should be, not as others say it should be.

There are Questions to Consider at the end of chapters, and nuggets of inspiration in shaded boxes throughout.

I find Stedman Graham to be an excellent and precise writer – he gets to the point of his message clearly and with just enough background.

I also consider him to be a strong believer in what seems to be on the verge of extinction – the quality and competency of “thinking.” He offers the proposition that we need to challenge the premise of traditional learning, where we learn to be a worker who finds a job and completes the assigned work. His dramatic point is the observation that so many of us program ourselves (or allow up others to program us) to do the same thing over and over and over again. Is it any wonder that so many people change jobs? Do we really all want to do and accomplish the absolute minimum to get by?

Graham’s nine steps start with the premise of the book title – identity. He states it is essential to be honest with one’s self and he includes inspirational stories by a number of well-known names who hit the mark in their journeys and give us reason to think more about ours.

Graham makes the point that we really only have ourselves to blame if we miss the real hidden identity, resources and purpose that we all have hidden under the surface

Read this short book – find your true identity.

Dr. John Hogan CHE CHA CMHS
Hospitality Educators
Hogan Hospitality


Success does not come by accident or chance.

Contact us for assistance. or 602-799-5375 was created to help hospitality businesses address problems via a training and information resource site to help you increase your Hotel’s revenue, market share and profitability.  With more than 1,000 pages of tips, guides, best practices, strategies, plans, budgets, videos and resources, is the #1 independent website for hotel owners and managers.  This site can help you solve your problems now!      Read More  

KEYS TO SUCCESS  is the umbrella title for my 2011-2012 programs, hospitality services and columns. This year’s writings focus on a variety of topics for hotel owners, managers and professionals including both my “HOW TO” articles, HOSPITALITY CONVERSATIONS™, Lessons from the Field™, Hotel Common Sense™ , THE P-A-R PRINCIPLE™  and Principles for Success.

Feel free to share an idea for a column at   anytime or contact me regarding consulting, customized workshops, speaking engagements … And remember – we all need a regular dose of common sense,


John Hogan is a successful hospitality executive, educator, author and consultant and is a frequent keynote speaker and seminar leader at many hospitality industry events. He is CEO and Co-Founder of , which delivers focused and affordable counsel in solving specific challenges facing hospitality today.  is a membership site offering a wide range of information, forms, best practices and ideas designed to help individual hoteliers and hospitality businesses improve their market penetration, deliver service excellence and increase their profitability.
Your Hospitality Resource for the Hotel Owner, Innkeeper, Manager and Hospitality Industry Associations.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.